A total of 14 years experience in through-the-line campaigns, branding and design. Accounts handle are Caltex, M1, Audi, Fairprice Housebrand, Banyan Tree, and Sony. Seen through campaigns and maintained consistent quality in craft.
Skilled in concept developement, photograpy art direction, illustration, ad grid creation and lots of below-the-line design. Strong in typography, layout and print production.
Currently: Freelance Senior Art Director (4 years)
Ogilvy & Mather, Young & Rubicum, BBDO, Host, Frontage Asia
Worked on Caltex, BMW, UPS, M1, SingTel and Sony.